If only given 15 minutes to consume content, 66 percent of people would prefer to see something beautifully designed versus something plain and simple. Your website’s design is an important part of your online marketing presence. To build a better website for your business, you must understand the importance of web design.
When your audience visits your website, it gives them their first impression of your business. They will judge your business within seconds. In these first few seconds, you want to make a positive impact on your audience. If your website looks unappealing or outdated, your audience will immediately have a negative impression of your business. They won’t find your website appealing, which deters them from your page.
People can judge how you will treat them by looking at your website. Your design gives them insight as to how you view your audience. If you don’t put any effort into your website’s design, your audience knows that you won’t put effort into helping them. People don’t trust poorly designed websites. If they see your poor design or the information looks outdated, they won’t trust your site.
Your competitors are already utilizing web design. If you want to remain in competition with them, you must use web design for your site. If your website is not consistent, people will bounce from yours to one that looks more professional.
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